Utility Marketing Manager Jobs in Houston, TX
A Utility Marketing Manager plays an essential role in the utilities industry by overseeing and implementing marketing strategies to increase customer engagement, boost service usage, and improve brand recognition. They are responsible for conducting market research, analyzing trends, and understanding the competitive landscape to offer the most effective marketing solutions. These professionals also develop and manage marketing budgets, create and execute promotional campaigns, and monitor customer feedback to adjust strategies as needed. They coordinate with various departments to ensure the alignment of marketing efforts with overall business objectives.
Utility Marketing Managers should possess strong leadership, communication, and analytical skills. They should be adept at project management and decision making, and have a strong understanding of consumer behavior and market dynamics. A Bachelor's degree in Marketing or a related field is typically required, but a Master's degree may be preferred. Certifications such as Certified Marketing Management Professional (CMMP) or Certified Product Marketing Manager (CPMM) can provide a competitive edge. Prior roles that can lead to the position of Utility Marketing Manager include Marketing Coordinator, Marketing Analyst, or Product Marketing Specialist in the utilities or related industries.
TGS provides scientific data and intelligence to companies active in the energy sector. In addition to a global, extensive and diverse energy data library, TGS offers specialized services such as...
Senior Proposal and Marketing Specialist
- Pasadena, TX (10 miles from Houston, TX)
- 45+ days ago
- Pasadena, TX (10 miles from Houston, TX)
- 45+ days ago
Senior Proposal and Marketing Specialist Pasadena, TX We are looking for a dynamic and ambitious Senior Proposal and Marketing Specialist to join our team! As the Senior Proposal and Marketing...
Product Marketing Specialist - Low Voltage (LV) At ABB, we are dedicated to addressing global challenges. Our core values: care, courage, curiosity, and collaboration - combined with a focus on...
Demographic Data for Houston, TX
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Salary for Utility Marketing Manager Jobs in Houston, TX
Highest Education Level
Utility Marketing Managers in Houston, TX offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Utility Marketing Manager position
- Customer Relations
- Organization
- Research Skills
- Time Management
- Business Development
- Customer Relationship Management
- Market Planning
- Presentation
- Lead Generation
- Strategy Development
- Business to Business Sales
- Sales & Marketing
- Collaboration
- Implementation
- Product Marketing
- Customer Satisfaction
- Adobe
- Digital Marketing
- Email Marketing
- Marketing Communications
- Events
- Brand Management
- Integrated Marketing
- Search Engine Marketing
- Demand Generation
- Blogging
- Strategic Marketing
- Media
- Campaign Management
- Website Management
- Trade Shows
- Segmentation
- Inbound Marketing
- Content Development
- Marketing Strategies
- B2B Marketing
- Brand Awareness
- Adobe Creative Cloud
- Marketing Campaigns
- Writing Skills
- Salesforce
- Budgets
- Field Marketing
- Branding
- Product Positioning
- Sales Enablement
- Marketing Operations
- White Papers
- Partner Marketing
- Account-Based Marketing
- Seismic Interpretation
- Water Resources
- Energy Efficiency
- Renewable Energy
- Engineering
- Distribution
- Driving
- Reporting
- Sales
- Project Management
- Microsoft Office
- Microsoft Excel
- Staff Supervision
- Leadership
- Communication Skills
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