Utility Marketing Manager Jobs
A Utility Marketing Manager plays an essential role in the utilities industry by overseeing and implementing marketing strategies to increase customer engagement, boost service usage, and improve brand recognition. They are responsible for conducting market research, analyzing trends, and understanding the competitive landscape to offer the most effective marketing solutions. These professionals also develop and manage marketing budgets, create and execute promotional campaigns, and monitor customer feedback to adjust strategies as needed. They coordinate with various departments to ensure the alignment of marketing efforts with overall business objectives.
Utility Marketing Managers should possess strong leadership, communication, and analytical skills. They should be adept at project management and decision making, and have a strong understanding of consumer behavior and market dynamics. A Bachelor's degree in Marketing or a related field is typically required, but a Master's degree may be preferred. Certifications such as Certified Marketing Management Professional (CMMP) or Certified Product Marketing Manager (CPMM) can provide a competitive edge. Prior roles that can lead to the position of Utility Marketing Manager include Marketing Coordinator, Marketing Analyst, or Product Marketing Specialist in the utilities or related industries.
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To gain access to our Healthcare Customers clinical settings, field sales, field service, and other customer facing professionals are required to register with the vendor credentialing organization...
Marketing Specialist & HR Generalist Marketing Specialist & HR Generalist Casper, WY Description The Marketing Specialist & HR Generalist is responsible for performing HR- related duties on a...
Location: Hybrid - Delhi Position Summary: Bentley Systems is a fast-growing company, and we're searching an experienced field marketing manager to join our expanding team. The ideal candidate...
Senior Industry Marketing Manager (Engineering Firms) Location : Office-based/Hybrid/Home-based, US Position Summary: Bentley Systems is seeking a dynamic and results-driven Senior Industry...
Remote WorkThe Marketing Services/Seismic Sr. Manager will be responsible for making in-platform template changes, logic and rules management, documenting business and technical changes, troubleshooting and...
Brown and Caldwell has an exciting opportunity for a full-time Marketing/Proposal Specialist in our growth-oriented engineering, environmental consulting, and construction firm serving our Western...
Product Marketing Specialist At ABB, we are dedicated to addressing global challenges. Our core values: care, courage, curiosity, and collaboration - combined with a focus on diversity, inclusion,...
Remote WorkProduct Marketing Specialist At ABB, we are dedicated to addressing global challenges. Our core values: care, courage, curiosity, and collaboration - combined with a focus on diversity, inclusion,...
As a Sales Enablement Marketing Specialist on the Corporate Accounts Marketing team, you will play a pivotal role in driving customer adoption and engagement across IDEXXs diagnostic and software...
Power Integrations, Inc. is a Silicon Valley-based supplier of high-performance electronic components used in high-voltage power-conversion systems. Our integrated circuits and diodes enable...
To gain access to our Healthcare Customers clinical settings, field sales, field service, and other customer facing professionals are required to register with the vendor credentialing organization...
To gain access to our Healthcare Customers clinical settings, field sales, field service, and other customer facing professionals are required to register with the vendor credentialing organization...
Job Description We're seeking a Senior Principal Product Marketing Manager - Strategic Planning to shape Procore's product marketing strategy. You'll lead strategic planning and portfolio-level...
Product Marketing Manager, Sales Enablement III Anywhere in the United States We believe in the power of hiring. Because the potential for people to do something outstanding has everything to do...
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Highest Education Level
Utility Marketing Managers offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Utility Marketing Manager position
- Customer Relations
- Organization
- Research Skills
- Decision Making
- Content Management
- Analytical Skills
- Business Development
- Customer Relationship Management
- Market Planning
- Presentation
- Strategy Development
- Business to Business Sales
- Sales & Marketing
- Collaboration
- Implementation
- Product Marketing
- Customer Satisfaction
- Adobe
- Digital Marketing
- Email Marketing
- Marketing Communications
- Events
- Brand Management
- Integrated Marketing
- Demand Generation
- Strategic Marketing
- Media
- Website Management
- Print Production
- Campaign Development
- Direct Mail
- Trade Shows
- Segmentation
- Inbound Marketing
- Marketing Automation
- Content Development
- Marketing Strategies
- Database Marketing
- B2B Marketing
- Brand Awareness
- Adobe Creative Cloud
- Marketing Campaigns
- Writing Skills
- Salesforce
- Budgets
- Field Marketing
- Branding
- Product Positioning
- Sales Enablement
- Marketing Operations
- Partner Marketing
- Budget Management
- Account-Based Marketing
- Seismic Interpretation
- Water Resources
- Energy Efficiency
- Engineering
- Distribution
- Driving
- Reporting
- Sales
- Project Management
- Microsoft Office
- Staff Supervision
- Leadership
- Communication Skills
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