Utility Marketing Manager Jobs in New Jersey
A Utility Marketing Manager plays an essential role in the utilities industry by overseeing and implementing marketing strategies to increase customer engagement, boost service usage, and improve brand recognition. They are responsible for conducting market research, analyzing trends, and understanding the competitive landscape to offer the most effective marketing solutions. These professionals also develop and manage marketing budgets, create and execute promotional campaigns, and monitor customer feedback to adjust strategies as needed. They coordinate with various departments to ensure the alignment of marketing efforts with overall business objectives.
Utility Marketing Managers should possess strong leadership, communication, and analytical skills. They should be adept at project management and decision making, and have a strong understanding of consumer behavior and market dynamics. A Bachelor's degree in Marketing or a related field is typically required, but a Master's degree may be preferred. Certifications such as Certified Marketing Management Professional (CMMP) or Certified Product Marketing Manager (CPMM) can provide a competitive edge. Prior roles that can lead to the position of Utility Marketing Manager include Marketing Coordinator, Marketing Analyst, or Product Marketing Specialist in the utilities or related industries.
Ability to understand technology solutions WHAT WOULD ALSO BE AWESOME: Experience within the field service industries Experience working within Salesforce Openness to hosting customer webinars Openness...
Remote WorkOverview Carollo Engineers is an internationally recognized environmental engineering firm that specializes in the planning, design, and construction of water and wastewater facilities. We are...
Cribl, Inc Sr Customer Marketing Manager in Trenton , New Jersey Cribl does differently. What does that mean? It means we are a serious company that doesn't take itself too seriously; and we're...
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Salary for Utility Marketing Manager Jobs in New Jersey
Highest Education Level
Utility Marketing Managers in New Jersey offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Utility Marketing Manager position
- Customer Relations
- Organization
- Research Skills
- Decision Making
- Business Development
- Customer Relationship Management
- Market Planning
- Presentation
- Lead Generation
- Strategy Development
- Business to Business Sales
- Sales & Marketing
- Collaboration
- Implementation
- Product Marketing
- Adobe
- Digital Marketing
- Email Marketing
- Marketing Communications
- Events
- Brand Management
- Integrated Marketing
- Search Engine Marketing
- Demand Generation
- Blogging
- Strategic Marketing
- Media
- Website Management
- Campaign Development
- Trade Shows
- Segmentation
- Inbound Marketing
- Content Development
- Marketing Strategies
- B2B Marketing
- Brand Awareness
- Adobe Creative Cloud
- Marketing Campaigns
- Writing Skills
- Salesforce
- Budgets
- Field Marketing
- Branding
- Product Positioning
- Sales Enablement
- Marketing Operations
- White Papers
- Partner Marketing
- Account-Based Marketing
- Seismic Interpretation
- Water Resources
- Energy Efficiency
- Renewable Energy
- Engineering
- Distribution
- Driving
- Reporting
- Sales
- Project Management
- Microsoft Office
- Microsoft Excel
- Staff Supervision
- Leadership
- Communication Skills
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